Why it's okay to not have viral posts?
First.. Shout out to YOU for not giving up.. yet! I know most of us are experiencing a little less than the usual views and engagement.
Going viral is everyone’s dream, I guess?! But if you haven’t achieved any “viral” posts yet, that’s okay. Everyone's experience with social media is different, and it's important to remember that you don't have to measure your success by the number of views or likes you get. Having a reel or a post that goes viral is a great accomplishment, but it's not the only measure of success.
Two reasons you might not like it at all:
1) You attracted the wrong audience.
I see a lot of accounts with blowing reels 80K, and 100K views, but the following is below 10K.
You want your audience to stick with you.
When they stick with you and become a follower, you’ll be able to nurture them and when they’re nurtured, the more chances that they’ll be converted into a client or customer.
2) Going Viral isn’t your Goal.
We go back to the basics - your goal and why you’re here - to make sales, to build your brand, and to build a community.
A viral reel is just a bonus. Focus on your goals.
Now, go on and create!
I teach this in my coaching program called Called To Accelerate and in my consultation too! Birthday Specials is still on until the end of February 2023.